2014

NEWS RELEASE

JORDONE CORPORATION PROUDLY LAUNCHES JEEP SPIRIT APPAREL IN MALAYSIA

Jeep® Spirit Offers Casual Wear for Malaysians with Adventurous Souls

Kuala Lumpur, April 10, 2014 – Jordone Corporation, one of the local leading fashion companies, proudly launched the Jeep® Spirit Apparel in Malaysia at a star-studded event which was held at the Ciao Restaurant this afternoon. The exclusive event was witnessed and attended by the senior management team of Jordone Corporation, fashion buyers, business partners, and famous local celebrities like Jehan Miskin, Carmen Soo and Vince Chong.

According to the Executive Director of the Jordone Corporation Sendirian Berhad, Mr J.K. Chua, Jordone Corporation is excited to launch Jeep Spirit in Malaysia as the brand is iconic and world famous for style and quality. Bringing the brand and its collections to Malaysia is aimed at introducing and encouraging the Malaysians to express their adventurous souls and explore the nature with true curiosity and comfortable casual wear.

“We’re very excited to launch Jeep® Spirit in Malaysia. Since 1941, the Jeep® brand has been a symbol of freedom and capability. Built around individual expression and experience, Jeep® Spirit products are created for dreamers with adventurous souls. The brand’s philosophy is in line with our corporate mission, which is to inspire our customers with captivating brands and high quality products,” said Chua.

“As one of the local leading fashion companies, we have a mission to always strive to build brands that inspire and offer products that will bring value and improvements to the lives of consumers. That’s why Jordone Corporation continuously works towards bringing the latest fashion trends with premium quality to consumers,” he added.

Jeep Spirit was created expressly for those who desire to experience all the wonders of this earth and strive to go to places where honest beauty and truth reside. The selections found in the Jeep Spirit brand incorporate the colours and textures of the natural world where each design is crafted with pride, guided by the enduring principles of a legendary brand known worldwide for its authenticity.

At the launch event, Jordone Corporation also showcased its latest Jeep® Spirit Spring/Summer 2014 Collections. Themed ‘Carefree Tripper’, the new collection encourages dreamers with adventurous souls to blend and mix different cultures to create their own style. The collection features wardrobe essentials like tees, jeans, shirts, and dresses in prints, colours and designs with vintage elements.

Jeep Spirit in Malaysia introduces two seasonal collections of comfortable casual wear for men, ladies and kids every year. The latest collection is now available at all Outfitters Studios and leading department stores in Malaysia. Apparels are each priced from RM39.00 to RM399.00. For more information about the latest collections and brand, please visit www.facebook.com/JeepApparelMY

Photo Gallery

Gallery 1 Gallery 2 Gallery 3 Gallery 4

Media Release